Les publications scientifiques 2019 - Sommaire

Expertises

Sommaire

Published on 29.12.2023

"Mieux comprendre le profil des internautes grâce aux panels de Médiamétrie", Aurélie Vanheuverzwyn, 11th MAASC Day, 15 mai 2019, Besançon.

"Mesure de l'audience des médias en France : utilisation mixte du big data et des données d'enquête", Fabienne Le Sager, 8th Conference of the European Survey Research Association, 15-19 juillet 2019, Zagreb, Croatie.
"Big Data et mesure d’audience : un mariage de raison ?", Lorie Dudoignon, Fabienne Le Sager et Aurélie Vanheuverzwyn, Economie et Statistique - INSEE, 11 avril 2019, Paris.

Results & Studies

Press release

L'Année Radio 2023-2024

17.10.2024

News

Press release

Médiamat continues its development by taking preview* audiences by programme into account

04.09.2024

Innovations

Watermarking - a technological innovation for television audience measurement

25.10.2016

Solutions

TV Extended

21.10.2020

About Us

Discover Médiamétrie's corporate presentation

08.04.2024

Confidence interval calculus

Sample size or target in the sample

n =

Proportion observed in the sample or on a target in the sample

p =

Warning: only applies to a proportion. The Average Rate is an average of proportions and the Audience Share a ratio of proportions. This tool is provided for information purposes. It cannot be applied for professional purposes without further precautions.

Test of significance of the differences between two proportions

Used to assess whether the difference between 2 proportions is significant at the 95% threshold

Proportion

Sample size

1st sample

2nd sample

Dictionnaire

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