Cinema Appeal Test
The Cinema Appeal Tests analyse your film’s potential prior to its release, its core target and more.
Published on
30.01.2017
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From two years to six months prior to your film’s cinema debut, Médiamétrie helps you optimise your publicity strategy, measuring the film’s potential, determining its core target, its drawbacks and drivers, by presenting a synopsis, a subject, the casting and even some visual elements, among others.
This system is also very helpful when adapting an original work (e.g. novel, comic book, TV series, video game) for the cinema. The appeal study provides an overview of the original work in order to optimise the publicity strategy for the film.
The Cinema appeal study provides an overview of the original work in order to optimise the publicity strategy for the film
- Determine its notoriety and rating
- Study its fans profiles
- Identify the particularly well-liked aspects of the work and more
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Ce dispositif simple à mettre en oeuvre repose sur une approche à la fois qualitative et quantitative :
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Rapport sous format électronique (Excel, PowerPoint). Parmi les livrables :
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