• Media 360 Cinemagoers is based on all of Médiamétrie’s widely-respected studies, its expertise and reliability.

Cinema :

• 75 000 Cinéma, mesure de l’audience du cinéma en France sur la population des 6 ans et plus
• Cin’Hebdo, étude de suivi, semaine après semaine, de l’évolution de la notoriété et de l’intention de voir des films, face à leurs concurrents.
• Observatoire du Public des Films, étude du profil des spectateurs, de l’appréciation et l’intention d’achat en vidéo de chaque film.

TV :

• Médiamat, the top television audience measurement service in France.
• Médiamat’Thématik, television audience measurement of people receiving a cable, satellite or ASDL television network package

Radio :

• Radio Panel, supplementary study to the 126,000 Radio study, which provides in-depth information on the listening behaviours and habits or the population over three consecutive weeks.

Internet :

• Targets +. For the criterion of regular cinemagoers, Targets+ is the only study that compares the Internet audience with behavioural criteria.
• Mobile Internet Audience, the top measurement of mobile Internet usage
• Tablet Internet Audience, the top measurement of tablet Internet usage
• Web Observatory, a study of Internet usage across four screens among Internet users ages 15 and older.
• Telephony and Mobile Services (TMS), observatory of changes in mobile media usage (telecom operators, equipment, usage, mobile Internet)

Comportements et Usages :

• Media in Life, study the media and multimedia day of the French
• VOD360, comparative study of the use of video on demand (VOD) as compared to catch-up television, on all viewing media (TV, computer, tablet and smartphone).
• Social networks, usage by members of one or more social networks, as well as their relationship to brands.

• A complete summary of the results
• Your commercial contact can also present you the results of the study through a meeting

• Results in May