Global Radio presents an overview for the past year of changes in usage, and provides an analysis of Radio audiences on new listening media.

Usage of new listening modes

• Total coverage, listening habits, date of last Internet-based radio listening (in direct streaming, time-shifted streaming and podcasting) and on mobile telephone
• Approximately 8,000 people ages 13 and older are surveyed from October to June

Radio audience on new listening media

• Total Audience and Audience Share of new listening media (television, mobile telephone, portable multimedia player, computer), by target, by time slot and by station
• Approximately 10,000 individuals ages 13 and older, surveyed over the course of 5 weeks in September and October

Global Radio analyses and reports:

• Total coverage
• Listening habits
• Date last listened to radio online (direct streaming, time-shifted streaming or podcasting) and on mobile phone
• Cumulative audience and audience share of new listening media, by target, by time slot and by station.

• Results in October for phase 1
• Results in December for phase 2