Data Enrichment
Enrich TV media planning with data targets
Published on
30.11.2021
Data Enrichment can integrate data targets created from a recent digital behaviour into TV media planning
- Get data targets created from a recent digital behaviour, observed in uses from Médiamétrie's Internet panel or from external data
Data Enrichment results from merging data from two Médiamétrie reference panels: the Internet panel and the Médiamat panel for TV. |
Four types of data targets are currently offered:
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Targets tailor-made according to need |
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